Sylvie Fleury’s work probes fashion, consumerism, and desire with playful provocation. Her neon pieces turn commercial slogans into reflections on commodified identity, while She-Devils on Wheels Headquarters combines a 1968 film reference, her women-only motoring club, and bold visuals—neon, murals, and magazine clippings—to critique gendered rituals and the intersection of femininity and motorsport culture.
